About the CEO
Unlimited was created on February 21,2020 by Kalendria Daniel-Smith. She always wanted to be in the entrepreneur business, specifically clothing. Her high school college advisor, Mr.O aka DJ Ocross, gave her that extra push to actually begin her business. Even though it took her months to come up with a name for her brand she never gave up. Unlimited came to mind because she has interest in trying different things. The meaning behind " UNLIMITED" is "Don't limit yourself, Do everything you want to do to the best of your ability". Its motivational, do whatever you want, just put your mind to it and never limit yourself.